Louis Vuitton Roma Etoile

   

On January 27th, Louis Vuitton inaugurated their first Maison in Italy, Roma Etoile. Cate Blanchett and French actress Catherine Deneuve were just two of the many who celebrated the iconic fashion line’s historic opening. Twitter followers were treated to exclusive photos of red carpet entrances via live updates @LouisVuitton_IT.

 

The store is literally set on a cinematic backdrop replete with a dramatic elliptical staircase and a screening room which aims to support the Italian film industry. The location is an old cinema redesigned by architect Peter Marino, famous for his edgy biker style and no less for his awe-inspiring retail stages.

 

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